Warning on Water Bead Toys Sparks Nationwide Concern

On September 18, 2023, an alarming recall emerged that concerned parents and caregivers nationwide, emphasizing the potential dangers associated with a popular children’s toy. Buffalo Games, a renowned American toy manufacturer specializing in children’s play items, urgently recalled approximately 52,000 units of its widely popular Chuckle & Roar Ultimate Water Beads Activity Kits. The urgent recall follows unfortunate incidents where a 10-month-old infant lost their life and a 9-month-old suffered life-threatening injuries due to complications related to these water bead toys. This unsettling revelation was confirmed by the U.S. Consumer Product Safety Commission (CPSC).
Reasons Behind the Recall
The recall of these widely popular water bead activity kits is driven by the imminent risks they pose to children, including ingestion, choking, and internal obstruction hazards. It was found necessary after the company was informed of the disturbing death and serious injury of two infants, both connected to the usage of these water bead activity kits. Specifically, in July 2023, a report was received from Wisconsin about a 10-month-old infant who died from swallowing the recalled water beads. A separate incident in November 2020 detailed the serious injury of another child who ingested the beads, leading to intestinal obstruction that necessitated surgical intervention.
The recalled kits in focus are characterized by the label “Chuckle & Roar Ultimate Water Beads Activity Kit” and are distributed by Buffalo Games. These kits comprise 2 ounces of ‘jumbo’ water beads, 6 ounces of ‘regular’ water beads, a clear container with a lid, five small toy fish, a scissor scoop, tweezers, a scoop with a handle, ten activity cards, and instructions, all encased in a purple box. The kits are identifiable by the UPC Number 079346627035, displayed on the kit’s rear end, lower right corner. These were available nationwide and online, specifically at Target and Target.com, from March 2022 to November 2022, retailing at approximately $15 per unit.
Buffalo Games, in tandem with CPSC, is ardently advising consumers to cease using the recalled water beads immediately and ensure they are inaccessible to children. The inherent danger of these water beads is that, if swallowed, they can expand internally, inducing choking, internal obstructions, intense discomfort, vomiting, and dehydration, ultimately escalating to life-threatening conditions for a child.
The company is offering a complete refund to those in possession of the recalled product. For reimbursement, a form is available on Buffalo Games’ official website for parents to fill out, enabling them to receive a prepaid mailing package to return the kit and obtain their refund. As an alternative, the company has provided an option to return the product directly to any Target store location for a full refund.
Buffalo Games and CPSC are proactively working to disseminate this critical information, and concerned parents or caregivers seeking more details or intending to request a refund can communicate with Buffalo Games through the company’s official website, or via their dedicated recall email which is beadrecall@buffalogames.com.
The recall issued by Buffalo Games in cooperation with the CPSC serves as a critical reminder of the constant vigilance required to ensure child safety. The swift action and immediate dissemination of information are pivotal in preventing further tragedies related to these popular water bead activity kits. The comprehensive measures for refunding signify a conscientious approach to consumer well-being, and it is imperative that parents and caregivers heed this warning promptly to avert any more undesired incidents associated with these toys.
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